Kanal

Open Kanal, connect your WhatsApp Business number, and start by organizing your audience. Import contacts from a CSV or your CRM, tag them by intent or lifecycle stage, and build segments (new leads, high-value buyers, dormant users). Draft your first broadcast using message templates with dynamic fields like name, product, or order status. Preview on mobile, set time windows that respect each recipient’s timezone, and run an A/B split on copy or buttons. Add quick opt-in flows and unsubscribe rules so every outreach remains compliant from day one.

Move to daily operations in the shared inbox. Set routing by language, topic, or campaign so messages land with the right teammate automatically. Use saved replies, variables, and snippets to answer fast without sounding robotic. Drop internal notes, mention colleagues, and trigger one-click actions—send a catalog item, payment link, or calendar slot—directly inside the chat. Pull customer context from your CRM (past orders, tickets, lifetime value) to personalize every response. Create follow-up tasks with reminders so no lead or support case stalls.

Automate repeat conversations with the visual flow builder. Choose triggers (new subscriber, keyword, button tap, checkout event, webhook) and chain actions (ask a question, branch by answer, tag a user, delay, call an API, sync to CRM). Set up order tracking that replies with live shipment status, recover abandoned carts with tailored nudges and time-limited codes, and guide shoppers to the right product with a short quiz. After purchase, schedule care tips, invoices, or warranty details, then capture feedback with a pulse survey. Define handoff rules so AI handles routine questions while complex issues jump to a human instantly.

Measure what works and iterate. Use configurable dashboards to track delivery, read, reply, click, and conversion rates by campaign, segment, and template. Compare revenue attribution across flows, monitor agent performance (first response time, resolution time, CSAT), and identify the best send times with engagement heatmaps. Export data to CSV or your warehouse, set alerts for unusual drops, and lock down access with roles, permissions, and an audit log. With Kanal, you run targeted outreach, handle live chats, and automate follow-ups from one place—built to scale without losing the human touch.